Gen H appoints first key account manager


Gen H has named Laz Doel as its first key account manager, a role designed to deepen engagement with the lender’s key broker partners.

Doel joins from mortgage and protection advice firm Moneysprite, where he spent a decade advising clients on residential mortgages, remortgages and protection solutions.

He will report to Paddy Doyle, the corporate account lead at Gen H.

Drawing on more than 10 years’ experience as a broker, Doel brings a strong understanding of intermediary expectations and will support Gen H’s efforts to strengthen relationships across its key broker network.

Sara Palmer, chief distribution officer at Gen H, said: “Laz brings over a decade of invaluable hands-on broking experience to this role, and that perspective is exactly what our key broker partners will value.

“As we continue to grow, having someone who has sat on the other side of the desk will mean we have a better grasp of the broker experience than ever before. We are thrilled to have Laz join us.”


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Doel (pictured) said: “Having spent so much of my career advising clients directly, I know how much a lender’s support can shape a broker’s ability to create the best possible outcomes for their clients.

“I’m looking forward to building on the relationships Gen H already has with its key partners and making sure they get the service and access they need.”

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