How Much Does The ‘American Dream’ Costs Now?
The idea of the “American Dream” dates back nearly a century, when the phrase was coined by writer and historian James Truslow Adams in his 1931 bestselling book, “The Epic of America.” One of its central tenets is homeownership, among other things.
Now, 95 years later, the cost of the American Dream is rising faster than our paychecks can cover it, according to a new Investopedia analysis.
Investopedia analyzed eight classic milestones that are part of the American Dream: owning a home, buying new cars, raising two children and sending them to college, retiring, paying for healthcare, having a wedding, owning pets, and taking a yearly vacation.
Is it Attainable?
The lifetime tab for the dream is now $5.3 million, which is up 4.1% from a year ago, Investopedia noted. By comparison, private-sector wages and salaries in the 12 months through June rose 3.1%, according to the Bureau of Labor Statistics’ Employment Cost Index.
Most Americans expect to get there, although the number who believe it is attainable for them is falling, as 69% told Gallup this year that they will personally achieve the American Dream. That’s down 4 percentage points from 2024.
A single paycheck won’t come close to covering it, Investopedia noted. A full-time worker with a bachelor’s degree earns a median of about $3.6 million from age 25 to 64, according to Investopedia’s analysis of Census Bureau data, which doesn’t account for income taxes.
Add 20 years of the average Social Security retirement benefit, $2,071 a month, and that worker reaches about $4.1 million, roughly $1.2 million short of the American Dream.
What Is the “American Dream”?
The concept, first coined in 1931 by Adams in his book, described the potential for all U.S. citizens to live an increasingly abundant life. He wrote, “…that dream of a land in which life should be better and richer and fuller for everyone, with opportunity for each according to ability or achievement.”
According to Investopedia, here’s how the $5.3 million breaks down, from the biggest expense to the smallest, and how each compares with 2025.
Owning a Home: $1,275,782, up from $1,184,493
The home is now the most expensive part of the American Dream, with homeownership costs totaling nearly $1.28 million. Here’s how that breaks down:
The median price for a single-family home ran more than $420,000 over the 12 months through August, and a 30-year mortgage averaged 6.32%. A 20% down payment plus 30 years of paying principal and interest totals roughly $837,000, or nearly twice the purchase price.
Add property taxes at the average state rate of 0.9%, insurance at $3,057 a year, and 30 years of upkeep and utilities, and the cost of homeownership goes up another $438,000.
New Cars: $1,205,627, up from $1,199,361
Owning two new cars is the second-biggest cost, about $1.21 million, once insurance, maintenance, registration, and fuel for 15,000 miles a year are included.
The average amount for a new-vehicle loan hit just under $44,000 this year. Investopedia said that more than a third of new-car loans now run longer than six years, lifting the average term to nearly 70 months.
Retirement: $1,205,119, up from $1,179,275
Fewer than half (45%) of nonretirees said they expect to have enough money to live comfortably once they leave work, according to Gallup.
Investopedia said its tally helps show why: Retirement costs are the third-largest piece of the American Dream, even for a couple without a mortgage or rent.
The website said a retired married couple with a paid-off home spends about $71,600 a year. Over 20 years, excluding healthcare and car costs under those headings, that comes to nearly $1.21 million, which is up 2.2% from last year.
Raising Two Kids and Sending Them to College: $953,763, up from $876,092
Investopedia noted that many parents start bracing for tuition soon after a child is born. Other bills pile up long before college.
It said that raising two children through age 17 costs just over $700,000, up 9.5% from last year, the largest increase of any expense. That figure counts the extra housing, food, transportation, and taxes two kids bring to a two-adult household, per the Economic Policy Institute (EPI), plus center-based childcare from infancy through summer camp.
Childcare is a big part of the tab, Investopedia noted. Center-based care averaged more than $13,000 a year per child in 2025, according to Child Care Aware of America. For two children, it costs more than the median rent in all 47 states with data and more than a mortgage payment in 39 of them, Investopedia said.
College adds about $246,000 for two kids living on campus at an in-state public university, up 7% from last year. That’s the cost before grants or aid, Investopedia said.
Paying for Healthcare: $413,271, down from $414,208
Healthcare was the only category to decline, Investopedia said. Lifetime healthcare spending from age 22 to 85 came in about $900 lower than last year, it noted, as household spending in this category was flat, according to the BLS.
The figure sums what households spend at each age, from $1,561 a year for those under 25 to $8,324 a year at 75 and older.
Taking a Yearly Vacation: $186,999, up from $180,621
“Americans view travel as a primary goal when setting up budgets and financial plans,” said Emily Hartman, General Manager at Allianz Partners USA, in a release accompanying the report underlying Investopedia’s vacation estimate.
Travel is in the total because the American Dream isn’t meant to be a bare-bones existence, Investopedia said. One trip a year from age 22 to 85 at about $2,970 per vacation in today’s dollars comes to $187,000 over a lifetime.
Pets: $40,772, up from $39,381
In a 2025 Investopedia survey, two-thirds of respondents called having a pet nonnegotiable. The analysis uses ASPCA cost data and assumes one cat (11-year lifespan) and one dog (13-year lifespan) over a lifetime, Investopedia said.
Food, vet care, insurance, and one-time expenses total about $41,000. That’s up 3.5% from last year.
Throwing a Wedding: $38,800, up from $38,200
The wedding is the cheapest category in the American Dream, Investopedia said.
Couples who married in 2025 spent an average of $34,200 on the ceremony and reception, up $1,200 from the year before, per The Knot.
“No matter the economic climate, couples continue to prioritize celebration,” The Knot’s editorial director, Esther Lee, said in a release.
Engagement rings are where families saved. They spent an average of $4,600 on the ring, down from $5,200 a year earlier, as more chose cheaper lab-grown diamonds.