Media Fragmentation Wasn’t a Marketing Problem for TRNDY. It Was the Business Opportunity

The Inc. 5000 honoree is rethinking celebrity marketing.

The Inc. 5000 honoree is rethinking celebrity marketing.
CFOs with a soft spot for science fiction have traditionally viewed quantum computing as something both intriguing conceptually and consequential enough to monitor. No matter how many Star Trek posters they had hanging on their childhood bedrooms, however, most finance teams have viewed quantum computing as a distant enough capability to leave out of today’s…
When you first launch a business, you feel invincible and almost superhuman. The energy is high, and if you’re like most new business owners, you start out absolutely certain you can do everything in-house. From advertising and accounting to copywriting and SEO, if you can’t do it yourself, you can find competent employees who are…
Key Takeaways Joint checking accounts can help build trust and transparency between partners, but having separate checking accounts can help promote autonomy. Using both personal and joint accounts in your relationship can help you reap the benefits of each method. You can typically open a joint checking account in person or online, and you will…
In 2024, hundreds of nurses gathered outside a Kaiser Permanente hospital in San Francisco, carrying signs that read: “Trust nurses, not AI.” As the nurses union started contract negotiations last year, the nonprofit health system’s adoption of artificial intelligence tools was one of the issues workers raised while picketing—and earlier this year, tens of thousands…
Latham, New York-based BST & Co. and South Burlington, Vermont-based Gallagher, Flynn & Co. completed a merger. Processing Content The combined firm will launch under the name BST Gallagher Flynn, a regional accounting and advisory firm serving clients across the Northeast. The firm brings together over 230 employees across offices in New York, Vermont, New…
Mashreq Al Islami secured the Middle East’s best Islamic digital bank award on the back of a transformation that moved Islamic banking from a parallel offering to a fully scaled, end‑to‑end digital franchise. During the review period, the bank demonstrated that Shariah‑compliant banking can be delivered at speed, at scale and profitably, while meeting some…